Peter personally experienced the importance of water as a small boy growing up in a desert mining camp. When he saw joy on old men’s faces as they struck water in a second well, it was as clear as a Patagonia trout stream. Water – the commodity over which wars have been fought – is as essential as earth, air and fire.

Growing up in Jean, Nevada, and working at Pop’s Oasis, the commercial part of the mining camp, Peter also learned to think outside the box to help a business thrive. That’s why he purchased Bonnie and Clyde’s “death car” to display at Pop’s Oasis; he knew the charismatic attraction would draw visitors. And it sure did.

What’s the thread of connection between Peter’s early informative experiences and his current passion for water technology? In the desert water is life. Water is more precious than diamonds or gold.